In celebration of the entire Walmart family, and their uniqueness, we created the “We Are Walmart” footprint at the 2017 Walmart Shareholders event. It was a visual haven for all Associates to come relax and feel welcome.
Along with the experience of the footprint, I designed seven unique patterns that represented each company within the Walmart family and brought them together in a visual display. I used those patterns to create an array of additional assets like collectable pins, super comfy pillows to lounge on, and a GIF frame for associates to share on their social channels. To top it all off, I also created an interactive wall that associates flocked to our booth to make their mark on, and it is now displayed in the lobby of Walmart’s home offices in Bentonville, Arkansas.